Market Sphere People, Places, Prices

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Move Your Business Forward

Logo of a basic globe outlined in black that says "Market Sphere" on the top and "People, Places, Prices" on the bottom. There's a GPS point in yellow in the center of the globe.

Market Sphere People, Places, Prices is a dashboard that allows you to quickly rank demographic, economic, and business expansion opportunities in over 300 communities and 33,000 ZIP codes. Its analytics allow you to gain a deeper understanding of markets across the United States to support both where your business is now and where you want it to go. 

Gain knowledge quickly and keep building what’s important. 

A Constellation of Data

Much like a single star, by itself, a single source of data can only illuminate a single item. However, like a constellation of stars, when multiple sources of data are viewed holistically, they present a fact pattern that compels action.

The Framework

Balanced Scorecard

Data is harmonized and ranked, with custom options allowing each region to be quickly and easily compared to each other. We add AI insights to provide a narrative about each region in the U.S. 

People: Job Types

Who is working and where? See the various job classifications and how each region has changed over time — as new restaurants or hotels open or as new tech firms set up their headquarters. Each region is unique and changes in a unique way. See the People Module. 

Places: Tax Migration

Where is the money flowing? As taxpayers move from one state to another, see where they’re going, along with the impact of their income’s movement.  See the Places Module. 

Prices: Inflation

How have the cost of goods and services changed over time? Inflation data shows not only how much products have increased in value but also how different regions compare to one another. See the Prices Module. 

Get Granular with the Data

Market Sphere People, Places, Prices includes ZIP-code-level data on a variety of different metrics, so you can understand the situation at a more detailed level. See below for an example of the data and the topics contained within.